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Objectives 

Increase leads for monthly masterclass which funnels into their paid course. 
Decrease cost-per-lead
Competitive industry. 
High priced item with a long purchase journey.


Challenges

Strategy put in place by
September Marketing 

Social Media

We created and promoted several videos and different type of images on Meta (Facebook and Instagram) in order to hone down on which ones generated the most leads. 

We added new audiences to our campaigns in order to reach new potential students. 

We decreased budget towards audiences that under performed allowing for all budget to scale towards only high-performing creatives. 



Results

3M

Impressions to new potential students.

Leads generation in 6 months.

3623
-225%

From 26$ to 8$ per lead in 3 month period.

Once the agreement is signed, ee then ask for the first month's invoice to be paid before starting work.

Pay first invoice

Step Three

Once the first invoiced paid - we get to work! We start the onboarding process by sending you a typeform to answer all the questions our team may have for you.

Send Questionnaire

Step Four

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Marketing

September